BRAVO’s mission


"Prevent today’s children from
becoming tomorrow’s addicts”

Formed in 2003, BRAVO seeks to educate our community about the dangers of high-risk alcohol consumption by adults, and the risks of underage drinking.

BRAVO continues an ongoing commitment to the promotion of legislation at both state and local levels aimed at responsible use of alcohol. With help from the Foundation of Saint Clare's Hospital, Healthy Marathon County Community Assessment Funding and B.A. and Esther Greenheck Foundation funding, BRAVO has implemented a social norms campaign, attempting to change perception in the minds of our youth about the prevalence and use of alcohol, smoking, or other risky behaviors.

About BRAVO


BRAVO was formed in response to the 2003 Marathon County Health Assessment, which identified the use and misuse of alcohol among students and teens in Marathon County as one of 6 top priorities. Early on, the group was led through a facilitation process to determine the most effective direction to take and it was decided that among the options, policy change would produce the most long lasting effects.

In Partnership With


We work closely with the Marathon County Alcohol and Other Drug Partnership Council, in addition to the fact that our membership includes participants from most local agencies, the schools, and the faith community. We also maintain close ties with the other six priority areas.